Tomba POP Kit
A Tomba! point-of-purchase (POP) kit[1] was produced to market the first Tomba game in retail video game stores.
This specific kit contained the following:
- Three small cardboard stands featuring character art and a sticker with the projected first sale date of December 11 (note: ultimately, the game would not be for sale until December 25). Removing the sticker reveals a post-release text.
- A card with a pre-release text on one side, and post-release text on the other.
- A window sticker of a pig snout, the logo, and the text "ブッタマゲー！" which means roughly "Pig-tacular!"[2] It has an opening for holding the aforementioned card.
- An instructional leaflet with text and illustrations.
Instructions
The instructions leaflet contains a list of the package's contents and then two sections for properly setting up the kit.
POP characters (with seal)
The first section is about the cardboard characters.
The top section contains general instructions:
Open the bottom paper as shown in the diagram, peel off the double-sided tape, and display them in the store.
[Illustration of a cash register] For example, around the cash register!
[Illustration of a shelf with products] For example, on a shelf!
The bottom left illustrates how to set up the cardboard characters:
1. Stand up
2. Peel off the tape
The bottom right section explains the pre-release and post-release stickers:
When you peel off the pre-release notification sticker, the post-release notification will appear.
[Illustration of a stand with pre and post-release stickers.] Notification sticker (12/11 planned release date)
* We apologize for the inconvenience, but please remove the sticker after release.
Pig nose door sticker (with double sided card)
The second section explains how to set up the door sticker.
Notes
- ↑ A POP (point-of-purchase) kit, also called POS (point-of-sale) kit, is a set of promotional materials for display in stores, such as posters, stickers or cardboard displays.
- ↑ The slogan ブッタマゲー！ is a pun on "pig" (ブタ) and "to be extremely amazed or surprised" (ぶったまげる). (weblio.jp)
External links
- Auction of the Tomba! POP Kit on Yahoo! Auctions